Two Keywords, One City, 72 Postal Codes, Five Different Law Firms Earlier this year Juris Digital released a great case study on How Proximity Impacts Law Firm Rankings in Google’s Local Pack. This was one of the most insightful studies that came out in 2018 and totally changed how we analyzed our clients rankings moving forward…
Updated: November 12, 2018 to reflect that review gating is not a new policy that Google initiated in April 2018 and added examples of cases where Google acted on businesses that were review gating. When I saw the review guidelines change on April 12, 2018, I assumed that Google had updated their policies to indicate..
One of the most common reasons for Google My Business listings getting suspended is the fact that the address being used is not eligible for a listing according to the Google My Business Guidelines. For many industries like car dealers, retail, retaurants and hotels, it’s very clear that you’d only have a listing for your..
Google My Business has a system in place for quality purposes that automatically filters out content that contains certain “trigger words”. This is often referred to as the Google Nanny Bot and is designed to help filter out inappropriate content. There are a couple things you need to know about this filter: There only appears..
Google My Business came out with the Agency dashboard back in June of this year to help agencies better organize and manage a large number of listings. One of the challenges that agencies had when this first launched was how to get all the listings from dozens of separate accounts merged into one. Google just..
This is one of those times where I find it very exciting to be a business owner because it allows you to support causes and organizations that are doing great things in the world. Although most of my posts are related to SEO and marketing, I wanted to take 5 minutes to share a bit..
What is Keyword Stuffing? Keyword Stuffing is the practice of adding keywords to your name in Google My Business to help it rank higher. It’s still a very common practice in Local SEO because it gives you a ranking advantage on Google Maps and in the 3-Pack. The study that came out from Local SEO..
There are so many different scenarios that could exist in the Google My Business (GMB) world when it comes to duplicate listings. Why Should You Care About Duplicate Listings? Contrary to what you might have heard, duplicate listings are no longer “ranking killers”. They used to have a negative impact on ranking when I first..
Colan Nielsen spotted this in one of our client’s Google My Business dashboard today. Google is now allowing you to add a “Call Now” button as the call-to-action on a Google Post. Previously, it only allowed you to add a link to a page on your website. It currently defaults to the primary phone number..
Google just added a paragraph under the “Business Description” section in the Google My Business Guidelines that reads: Note: We do not allow content that contains private or confidential information such as personal financial information, government-issued IDs, contact information linked/associated with a name, sensitive records, images, transcripts or links that contain personal information. We also do..