When I first started working in the local SEO industry, we feared clients telling us that they were planning on moving their offices. There was the thought that because of NAP consistency and duplicate listings, moving was a local SEO…
Your Small Business Competitors Suck at Email Marketing. ...or they do it completely wrong. ...or they don’t even do it. And this means with a little bit of planning and effort, you can get some big wins with this tactic.…
One of the most frequent questions I get asked related to Google posts is if they impact where a business ranks in the local pack. To answer this question, we did a test recently on a few inactive Google My…
Wondering how to make your Google posts perform better? In this case study, we wanted to find out what types of posts performed the best and manually analyzed over 1000 posts from a variety of different small businesses. For the…
Recently, there have been a few threads on the Google My Business forum where business owners cannot figure out why Google won't allow them to add a phone number to their Google My Business (GMB) listing. It turns out there…
It has been a while since I published anything about an algorithm update. I was starting to think a lot of the updates were becoming pretty similar and it was the same-old thing over and over. However, I've been spending…