As internet marketers we spend so much time with Google that we often forget that their guidelines are just that. Their Guidelines. Take virtual offices for instance. The bane of every local search marketers existence. In the world of Google Maps virtual offices are banned in the same way that outside food and drinks are..
Yesterday, Google updated the Google My Business guidelines and has new information for seasonal businesses. Previously they used to tell these business types to delete their hours during off-season months. Now it says they should contact GMB support to have their listing marked as temporarily closed. They added a note that clarifies the business can set their..
As of Monday of this week we started to see Google roll out the new Site Manager role that was first announced back in November of 2018. What is New? For several large chains, we are now seeing a new option in the Knowledge Panel that says “Manage this Listing”. These are showing up on..
Google My Business has just recently updated their guidelines to add more context around content that they don’t allow. The guidelines previously stated that “Content promoting and encouraging violence or terrorist activities” was not allowed but have now expanded on that and added the following to their guidelines: “We do not permit terrorist organizations..
We were recently alerted on Twitter by Kerry that Google has added four VERY important words to the eligibility requirements around virtual offices on Google My Business and Google Maps. The four words are “BY YOUR BUSINESS STAFF” as in: If your business rents a temporary, “virtual” office at a different address from your primary..
Google My Business has a system in place for quality purposes that automatically filters out content that contains certain “trigger words”. This is often referred to as the Google Nanny Bot and is designed to help filter out inappropriate content. There are a couple things you need to know about this filter: There only appears..
Google My Business came out with the Agency dashboard back in June of this year to help agencies better organize and manage a large number of listings. One of the challenges that agencies had when this first launched was how to get all the listings from dozens of separate accounts merged into one. Google just..
What is Keyword Stuffing? Keyword Stuffing is the practice of adding keywords to your name in Google My Business to help it rank higher. It’s still a very common practice in Local SEO because it gives you a ranking advantage on Google Maps and in the 3-Pack. The study that came out from Local SEO..
There are so many different scenarios that could exist in the Google My Business (GMB) world when it comes to duplicate listings. Why Should You Care About Duplicate Listings? Contrary to what you might have heard, duplicate listings are no longer “ranking killers”. They used to have a negative impact on ranking when I first..
Google just added a paragraph under the “Business Description” section in the Google My Business Guidelines that reads: Note: We do not allow content that contains private or confidential information such as personal financial information, government-issued IDs, contact information linked/associated with a name, sensitive records, images, transcripts or links that contain personal information. We also do..