In August 2019, we started noticing pre-defined services show up as an option in the Google Business Profile dashboard. Certain categories have several items listed like plumbers (see image below). Others do not and allow you to create your own…
During LocalU virtual in November, I presented tips and tactics for creating local content that provides unique value to local audiences. Arguably the most important page for a local business is the Google Business Profile (GBP) landing page. This page…
When you go into your Google Business dashboard sometimes you might see that your listing has been flagged as a duplicate. This is often confusing because most people assume this means you actually have multiple profiles on Google. In reality,…
Wondering how to make your Google posts perform better? In this case study, we wanted to find out what types of posts performed the best and manually analyzed over 1000 posts from a variety of different small businesses. For the…
Everyone wants to know what the key is to ranking well on Google. There are many theories about reviews being a ranking factor, but what is it about reviews? Is it the text in the reviews? Is it the number…
We often get asked if it's ok to list your Google Business Profile (GBP) hours as 24/7 if you aren't physically open 24 hours/day. While we always recommend following the GBP guidelines and watching what Google does, we think it's…