As internet marketers we spend so much time with Google that we often forget that their guidelines are just that. Their Guidelines. Take virtual offices for instance. The bane of every local search marketers existence. In the world of Google Maps virtual offices are banned in the same way that outside food and drinks are..
If I had to pick one misconception about Google My Business that has withstood the test of time, it’s the misconception, or rather myth, that the business owner who has claimed and verified the page is now the owner of that page. This is simply not the case. Joy touched on this recently in her Moz..