Last year Joy wrote an article at Moz where she shared five tips on how to show ROI from Local SEO. In Summary, the five tips are: Stop sending automated Google Analytics reports Make conversions the focus of your report Use dynamic number insertion to track calls Estimate revenue Show before/after screenshots, not a ranking..
Updated May 18, 2018 to remove Map Maker content and add the Get Five Stars Chrome extension A fellow Google My Business Top Contributor provided me with a tip today on how to find the CID number of a business listing on Google Maps. The CID number is good to know and document for any business..
This past week we learned a useful trick to get rid of the “Duplicate Addresses” label inside GMB. With the current iteration of the GMB dashboard, Google will add a “Duplicate Addresses” label to any listings that are at the same address. In the screenshot below, for instance, are two listings for the same law..
It’s easy to grasp the fact that most e-commerce sites will have various cyclical trends throughout the year. Maybe an uptrend before Christmas, maybe a downtrend for the summer, but other kinds of businesses have trends as well that may not be so apparent. Sometimes they are not yearly events, and the business owner may..
If you manage listings in Google My Business (GMB) you have likely seen the message inside GMB letting you know that some of your businesses data has been changed. This is what the message looks like in the main area of the GMB Dashboard. Once you click on “Review Updates” you will be taken to..
If I had to pick one misconception about Google My Business that has withstood the test of time, it’s the misconception, or rather myth, that the business owner who has claimed and verified the page is now the owner of that page. This is simply not the case. Joy touched on this recently in her Moz..
This month Google launched a brand new newsletter that got emailed out to all active, recent members of the Google Advertiser Community (forum). This includes the AdWords forum, the Google My Business forum, the Google Analytics forum and the Google partners forum. In the newsletter it featured: A helpful article written by one of the..
In the last few weeks, we’ve been seeing these ads show up consistently now for businesses we were testing it on, but only on mobile. We have yet to see them show up on computers but assume that is coming soon. The ad shows up as the first listing in the 3-pack making the total..
After several months of writing and re-writing (as Google changed things), I’m happy to announce that my Local SEO training is finally available for purchase. Google has changed a ton of things in the last few months for Local SEOs so this guide could not have come out at a better time. As MapMaker was..
Previously, I wrote an article unveiling some of the most common myths I see in the Local SEO space. I thought I’d do a follow-up that specifically talked about the myths pertaining to citations that I commonly hear from both small business owners and SEOs alike.