Let's say you're a dentist and you want to rank in the local map pack for the term, "emergency dentist." One would think that if you have a lot of reviews that use the keyword "emergency dentist," that would help…
It's the age-old question, do Google reviews help ranking? The answer is yes, Google reviews help ranking - but does the actual number of reviews have an impact? And we've heard for years that reviews are a ranking factor in…
During our Local U event in November, I shared tips and tactics for creating local content that provides unique value to your target audience. My presentation covered a few types of content local businesses should create and publish to drive…
At our November LocalU event, I geeked out about Helpful Content For HelpFul Local Businesses, sharing tips and tactics to help you provide unique value with your local content. During the presentation, I talked in depth about a few types…
As we near the end of our case study on reviews, this next bit of information is probably the most mind-blowing thing we have learned about reviews in the last decade. When someone is leaving you a review, they can…
This is the first episode of our "99 Problems" series where each episode will explore local SEO strategies and tactics for a specific industry. SEO for realtors involves optimizing a real estate agent's or brokerage's website and online presence to…