It makes sense to think that Google shows the most recent review at the top of a business' profile, right? Well, there is some truth to this, as recent reviews tend to show up higher for a longer amount of…
As Aristotle put it, “Quality is not an act, it is a habit”. And as Jocko Willink say’s “Discipline equals freedom”. In order to be a great local search expert, it requires repetition and the discipline to continuously invest your time…
When it comes to assessing local ranking drops, it is easy to find yourself in the weeds. Before you know it, you can't see the forest for the trees, and trying to zone in on what specifically caused the drop…
It’s that time of year again. Time to study for the 2022 Local SEO Blackbelt quiz. This is the fourth year in a row we have done a quiz and last year’s quiz had over 700 completions. Good luck! Looking…
Although I find that the SEO community often obsesses about rankings on Google, we make it our mission here to focus on how to increase leads for clients. Rankings are great, and it's good to know that images can increase…
In our April LocalU event, I covered Shades Of Grey: Controversial Local SEO Tactics that Drive Results. I covered tactics ranging from keyword stuffing to review snippets in the organic search results. There were several tactics that didn't make the…