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Media Mentions

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Sterling Sky has a fantastic team of individuals on our staff that bring knowledge and expertise to a wide variety of issues in the SEO world. We often assist in many national media outlets for a variety of articles relating to local SEO, Google My Business, and other online marketing strategies. Below is a sampling of articles we have been quoted in or have guest written for. If you are a local business that needs help ranking on Google in either the 3-pack or organically, at Sterling Sky we can help. We offer SEO auditsconsulting, or monthly local SEO services. Contact our office today for more information.

Recent Media Mentions


search engine roundtable logo07/12/2024Remove Thumbtack Book Links In Google Business ProfilesColan Nielsen
Should the Google API Leak Change the Way you do SEO? - The Majestic SEO Podcast
Joy Hawkins
wix-logo05/08/2024How to update your seo strategy - SERP's Up SEO PodcastCarrie Hill
search engine land logo05/03/2024Localized SERPs: Winning traffic and leads with service area pagesElizabeth Rule
wix-logo02/25/2024What's The Best Way To Learn Digital MarketingJoy Hawkins
search engine land logo02/02/2024Local SEO success: How to track rankings, conversions, callsElizabeth Rule
search engine roundtable logo01/29/2024Report: Custom Google Business Profile Services Impact Rankings TooColan Nielsen
search engine roundtable logo12/21/2023Google Business Profile Personalized Emails Regarding SuspensionsColan Nielsen
sej logo12/15/23Google Confirms ‘Openness’ As Local Search Ranking FactorJoy Hawkins
bright local logo12/14/23Opening Hours as a Local Ranking Factor: What We Know So FarJoy Hawkins
wix-logo12/13/23'Tis the season for SEOJoy Hawkins
search engine land logo12/11/23Local Memo: Hours as a Local Ranking FactorJoy Hawkins
elazuk logo12/10/23Hamsterdam Part 35: SEO News Recap from 12/4 to 12/10
Joy Hawkins
near media logo12/08/23Gemini SERP, Hours Now a LRF, Agencies Love AI
Joy Hawkins
near media logo11/30/23Ep 136: How Local SEO Agencies Are Using Generative AI & ChatGPT: Tips, Tactics and StrategiesJoy Hawkins
search engine land logo10/30/234 ways to find unique content ideas from real-life insightsBrandon Schmidt
search engine land logo10/26/2023How to use DIY content to boost your visibility and leadsErin Jones
moz logo09/18/2023The Local Business Content Marketing GuideColan Nielsen
Carrie Hill
Joy Hawkins
search engine roundtable logo09/13/2023Google Ship CarrierColan Nielsen
search engine roundtable logo09/01/2023Google Business Profiles Now With Add Address AutocompleteColan Nielsen
search engine land logo08/24/20235 top tips to boost your local SEO effortsSterling Sky
search engine roundtable logo08/16/2023Add Social Media Links To Your Google Business ProfilesElizabeth Rule
wix logo08/16/2023How to Scale Local SEOSterling Sky
search engine land logo07/27/2023Unleashing the potential of Google reviews for local SEOSterling Sky
06/23/2023From Agency Employee to Founder: Interview with Sterling Sky Owner Joy HawkinsJoy Hawkins
search engine roundtable logo06/19/2023Study: Removing The Address In Google Business Profiles Will Make Your Local Rankings DropJoy Hawkins
search engine roundtable logo06/01/2023Google Says Charitable Donations In Exchange For Business Reviews Is Against GuidelinesJoy Hawkins
search engine journal logo05/30/2023Local Landing Pages: A Strategy For Ranking Local Search TermsSterling Sky
moz logo05/08/20232023s Top 7 Local Search Ranking Factors, Illustrated and ExplainedSterling Sky
seojobs logo04/24/2023Joy Hawkins: My SEO Career JourneyJoy Hawkins
brightlocal logo04/13/2023Metrics that Matter: How to Measure Your Local SEO SuccessColan Nielsen
moz logo03/28/202313 Local Search Developments You Need to Know About from Q1 2023Sterling Sky
search engine land logo03/23/2023Optimizing for Bing Places: Is it worth it?Sterling Sky
brightlocal logo03/06/2023Top Tips to Ensure Employee Wellbeing in Your Marketing AgencyJoy Hawkins
Colan Nielsen
traffic think tank logo03/01/2023SEO fails: Horror stories from some of the world's smartest SEOs - Traffic Think TankSterling Sky
search engine land logo02/15/2023Local search in 2023: Key trends and tactics for marketersSterling Sky
brightlocal logo02/09/2023Overlooked and Underrated Tactics for Local SEO SuccessColan Nielsen
Joy Hawkins
whitespark logo01/23/2023Do Service Areas Impact Rankings for Local SEO in 2023?Sterling Sky
supple logo01/11/20236 Local SEO Experts Share Their #1 Ranking Tip & Local SEO ToolsSterling Sky
search engine land logo01/11/2023Case study: Are indented search results on Google actually hurting your business?Sterling Sky
brightlocal logo01/10/2023Rising Stars of Local SEO 2023Elizabeth Rule
brightlocal logo01/04/2023Expert Predictions for Local Marketing in 2023Joy Hawkins
Colan Nielsen
2022 Publications
moz logo12/19/202212 Local Search Developments You Need to Know About from Q4 2022Sterling Sky
tao digital logo12/16/2022Our Guide to Google My BusinessSterling Sky
searchlab logo12/15/2022Suds & Search 142 | Elizabeth Rule, SEO Analyst & Account Manager at Sterling SkyElizabeth Rule
moz logo11/29/2022Local Pack Header Specificity Vanishes while Local Packs DowntrendSterling Sky
near media logo11/11/2022Google's Suggested GBP Updates Nuke ReviewsSterling Sky
moz logo10/24/20222022 Local SEO Holiday Success: Essential Comforts in Leaner TimesSterling Sky
searchlab logo10/20/2022Suds & Search 135 | Brian Barwig, Local SEO Manager at Sterling SkyBrian Barwig
flipweb logo08/10/2022Google's rule for business profiles states duplicate content is spamSterling Sky
shopify logo06/14/2022How to Set Up and Optimize Your Google Business ProfileSterling Sky
search engine journal logo04/15/20229 Local SEO Tips From Top ExpertsSterling Sky
seo arcade logo03/14/2022SEOBits This One Crazy Sitemap Trick Might Help With Your IndexationSterling Sky
search engine journal logo02/08/2022Local SEO Trends, Tips & New Technologies: Q&A With Joy HawkinsJoy Hawkins
2021 Publications
rio seo logo07/27/2021Creating a Winning Local Search Strategy for Google's 2021 Core UpdatesSterling Sky
whitespark logo06/17/2021Featured Reviews in GMB Listings Now Based on Most-Mentioned Place TopicsSterling Sky
inlinks logo06/10/2021Local SEO in 2021 - The Knowledge Panel Episode 12Sterling Sky
highlevel logo06/03/2021HighLevel Spotlight Sessions: Joy Hawkins On Google Local TrendsJoy Hawkins
uberall logo05/12/2021Google My Business Tips for Multi-Location Brands in 2021Sterling Sky
starter story logo05/10/2021Joy Hawkins: On Starting A Digital Marketing Agency With 17 EmployeesJoy Hawkins
whitespark logo03/17/202110 Common Local SEO Myths DebunkedSterling Sky
search engine journal logo03/27/2021202 Top SEO Experts You Should Be FollowingSterling Sky
whitespark logo03/08/2021The Most Popular Local Search BlogsSterling Sky
rio seo logo03/02/20217 Women in SEO Share Inspirational Stories and AdviceSterling Sky
agency ahead logo03/01/2021Local SEO Experimentation with Carrie HillCarrie Hill
traject logo01/25/2021Local SEO Looks Ahead to 2021 with Colan NielsenColan Nielsen
searchlab logo03/11/2021Suds and Search 53 | Joy Hawkins, Owner of Sterling Sky, LocalU, and the Local Search ForumJoy Hawkins
searchlab logo02/25/2021Suds and Search 51 | Carrie Hill, Local Search Analyst and Community Manager at Sterling SkyCarrie Hill
2020 Publications
seoblog logo11/09/2020SEO News You Can Use: DeepRank is Google's Codename For BERTSterling Sky
search engine journal logo10/05/2020Google My Business Changes to Insights & Video UploadsSterling Sky
lawyer mastermind podcast logo09/29/2020Episode 13: Local SEO with Joy HawkinsJoy Hawkins
pages seo magazine logo09/17/2020Getting the Most from Google My Business in 2020Sterling Sky
traject logo08/24/2020The Current State of Local SEO with Joy HawkinsJoy Hawkins
rankings logo07/21/2020Joy Hawkins, Sterling Sky - Local SEO for Law FirmsJoy Hawkins
seo sudwest logo05/22/2020Local SEO: Für Google zählt der Standort, nicht die PostanschriftSterling Sky
local marketing institute logo05/08/2020Local Marketing Week in ReviewSterling Sky
local marketing institute logo04/24/2020Local Marketing Week In ReviewSterling Sky
martech logo01/03/2020A wishlist of improvements for Google My Business in 2020Sterling Sky
2019 Publications
local marketing institute logo09/09/2019What Really Affects Local Pack Rankings?Sterling Sky
local marketing institute logo04/04/2019How to Spot and Fight Google My Business AbuseSterling Sky
2018 Publications
martech logo09/07/20186 ways the August core algorithm update impacted local businessSterling Sky
agents of change logoHow Local SEO Can Supercharge Your Business - Joy HawkinsJoy Hawkins
zipsprout logoLocal SEO Detective Work, with Joy HawkinsJoy Hawkins

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