Sterling Sky has a fantastic team of individuals on our staff that bring knowledge and expertise to a wide variety of issues in the SEO world. We often assist in many national media outlets for a variety of articles relating to local SEO, Google My Business, and other online marketing strategies. Below is a sampling of articles we have been quoted in or have guest written for. If you are a local business that needs help ranking on Google in either the 3-pack or organically, at Sterling Sky we can help. We offer SEO audits, consulting, or monthly local SEO services. Contact our office today for more information.
Recent Media Mentions
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Best Local Landing Pages: A BlueprintSeptember 29, 2021 Key Learnings from LocalU Advanced, August 2021
Google Now Shows ‘Ranking Factors Box’ in SERPs to Explain Results
Building Your Unique Local SEO Playbook
Local 2-Packs Spotted in Google Mobile SERPs
Creating Kick-ass Local Content
Local Search Clinic: Service-Area Businesses with Colan Nielsen
How Can Local Businesses Fight Spam in Local Results?
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Google Local Pack Header Can Show Brands Over Keyword SearchSeptember 28, 2021 Google My Business Adds Latino-Owned Attribute
Google My Business Reviews Policies Don’t Differ Based On Type Of Business
Now Live: Google My Business Performance Report Direction Requests & Website Visits
Google Local Search Ranking Update On June 8th
Daily Search Forum Recap: December 8, 2020
Daily Search Forum Recap: November 5, 2020
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How do you plan for in-person consumer behavior and COVID at the same time?August 3, 2021 Creative ways to source content ideas from UGC for SEO
Google My Business performance report adding driving direction requests and website visits
The Real-World Impact of Keyword Stuffing in Google My Business
Case Study: More Content Is Not Always Better For Ranking In Google
One-Star Ratings On Google Are Deemed Not Defamatory And Why That’s A Problem
Google Tips The Scales In Its Own Favor–But Do Marketers Care?
How are local service ads impacting Google Ads accounts?
SEO year in review 2020: COVID forces platforms to adapt their local and e-commerce offerings, and more
Google rolling out video appointments, online classes to local business profiles
How to optimize your Google local Knowledge Panel
What do local SEOs really think of Google My Business support?
No, the Google My Business description does not impact ranking
A wishlist of improvements for Google My Business in 2020
Google’s inconsistency with third-party reviews is a confusing user experience
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Creating a Winning Local Search Strategy for Google’s 2021 Core UpdatesJuly 27, 2021 7 Women in SEO Share Inspirational Stories and Advice
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Day Two Learnings From the Three-Ring MozCon CircusJuly 14, 2021 To Post or Not to Post: 7 Quick Tips for Google Posts
MozCon Virtual 2021 Interview Series: Joy Hawkins
The Local Finder vs. Google Maps: How Different Are They?
The Essential Local SEO Strategy Guide
Top 10 Changes That Impacted Google My Business in 2020
4 Google My Business Fields That Impact Ranking (and 3 That Don’t)
The State of Local SEO: Experts Weigh in on Industry-Specific Tactics
How Does the Local Algorithm Work?
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Featured Reviews in GMB Listings Now Based on Most-Mentioned Place TopicsJune 17, 2021 10 Common Local SEO Myths Debunked
The Most Popular Local Search Blogs
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Local SEO in 2021 – The Knowledge Panel Episode 12June 10, 2021 |
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HighLevel Spotlight Sessions: Joy Hawkins On Google Local TrendsJune 3, 2021 |
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Google My Business Tips for Multi-Location Brands in 2021May 12, 2021 |
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Joy Hawkins: On Starting A Digital Marketing Agency With 17 EmployeesMay 10, 2021 |
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202 Top SEO Experts You Should Be FollowingMarch 27, 2021 Google My Business Changes to Insights & Video Uploads
Google My Business Adds 4 New Attributes
Google Confirms Cause of Missing GMB Reviews – Will They Ever Come Back?
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Suds and Search 53 | Joy Hawkins, Owner of Sterling Sky, LocalU, and the Local Search ForumMarch 11, 2021 Suds and Search 51 | Carrie Hill, Local Search Analyst and Community Manager at Sterling Sky
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Local SEO Experimentation with Carrie HillMarch 1, 2021 Local SEO Looks Ahead to 2021
The Current State of Local SEO with Joy Hawkins
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Service Area Businesses: Are they at a disadvantage on Google Maps?February 26, 2021 |
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Local SEO Industry NewsFebruary 23, 2021 |
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What Happens When Google Removes 98% of Your Reviews | A Case StudyFebruary 23, 2021 Can a Food Truck Have a GMB Listing If They Don’t Have a Permanent Location?
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Google Assessments Displaying Providers In Native PackDecember 31, 2020 |
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SEO News You Can Use: DeepRank is Google’s Codename For BERTNovember 09, 2020 |
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2020 Local SEO Blackbelt QuizOctober 13, 2020 How to Find the CID Number of a Google My Business Listing
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Episode 13: Local SEO with Joy HawkinsSeptember 29, 2020 |
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Getting the Most from Google My Business in 2020September 17, 2020 |
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Joy Hawkins, Sterling Sky – Local SEO for Law FirmsJuly 21,2020 |
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17 Local SEO Experts You Need to Follow on TwitterMay 27, 2020 |
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Local SEO: Für Google zählt der Standort, nicht die PostanschriftMay 22, 2020 |
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Local Marketing Week in ReviewMay 8, 2020 Local Marketing Week In Review
What Really Affects Local Pack Rankings?
How to Spot and Fight Google My Business Abuse
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A wishlist of improvements for Google My Business in 2020January 3, 2020 6 ways the August core algorithm update impacted local business
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How Local SEO Can Supercharge Your Business – Joy HawkinsNo Date |
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Local SEO Detective Work, With Joy HawkinsNo Date |