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Media Mentions

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Sterling Sky has a fantastic team of individuals on our staff that bring knowledge and expertise to a wide variety of issues in the SEO world. We often assist in many national media outlets for a variety of articles relating to local SEO, Google My Business, and other online marketing strategies. Below is a sampling of articles we have been quoted in or have guest written for. If you are a local business that needs help ranking on Google in either the 3-pack or organically, at Sterling Sky we can help. We offer SEO auditsconsulting, or monthly local SEO services. Contact our office today for more information.

Recent Media Mentions

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Best Local Landing Pages: A Blueprint

September 29, 2021

Key Learnings from LocalU Advanced, August 2021

September 17, 2021

Google Now Shows ‘Ranking Factors Box’ in SERPs to Explain Results

July 23, 2021

Building Your Unique Local SEO Playbook

May 28, 2021

Local 2-Packs Spotted in Google Mobile SERPs

March 31, 2021

Creating Kick-ass Local Content

November 24, 2020

Local Search Clinic: Service-Area Businesses with Colan Nielsen

April 15, 2020

How Can Local Businesses Fight Spam in Local Results?

July 2, 2018

Google Local Pack Header Can Show Brands Over Keyword Search

September 28, 2021

Google My Business Adds Latino-Owned Attribute

September 28, 2021

Google My Business Reviews Policies Don’t Differ Based On Type Of Business

August 13, 2021

Now Live: Google My Business Performance Report Direction Requests & Website Visits

June 17, 2021

Google Local Search Ranking Update On June 8th

June 11, 2021

Daily Search Forum Recap: December 8, 2020

December 8, 2020

Daily Search Forum Recap: November 5, 2020

November 5, 2020

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How do you plan for in-person consumer behavior and COVID at the same time?

August 3, 2021

Creative ways to source content ideas from UGC for SEO

July 8, 2021

Google My Business performance report adding driving direction requests and website visits

June 16, 2021

The Real-World Impact of Keyword Stuffing in Google My Business

May 7, 2021

Case Study: More Content Is Not Always Better For Ranking In Google

April 30, 2021

One-Star Ratings On Google Are Deemed Not Defamatory And Why That’s A Problem

April 16, 2021

Google Tips The Scales In Its Own Favor–But Do Marketers Care?

April 13, 2021

How are local service ads impacting Google Ads accounts?

January 26, 2021

SEO year in review 2020: COVID forces platforms to adapt their local and e-commerce offerings, and more

December 31, 2020

Google rolling out video appointments, online classes to local business profiles

September 22, 2020

How to optimize your Google local Knowledge Panel

August 13, 2020

What do local SEOs really think of Google My Business support?

May 14, 2020

No, the Google My Business description does not impact ranking

February 13, 2020

A wishlist of improvements for Google My Business in 2020

January 3, 2020

Google’s inconsistency with third-party reviews is a confusing user experience

August 26, 2019

Creating a Winning Local Search Strategy for Google’s 2021 Core Updates

July 27, 2021

7 Women in SEO Share Inspirational Stories and Advice

March 2, 2021

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Day Two Learnings From the Three-Ring MozCon Circus

July 14, 2021

To Post or Not to Post: 7 Quick Tips for Google Posts

June 25, 2021

MozCon Virtual 2021 Interview Series: Joy Hawkins

June 9, 2021

The Local Finder vs. Google Maps: How Different Are They?

March 22nd, 2021

The Essential Local SEO Strategy Guide

February 26th, 2021

Top 10 Changes That Impacted Google My Business in 2020

November 4th, 2020

4 Google My Business Fields That Impact Ranking (and 3 That Don’t)

October 23rd, 2020

The State of Local SEO: Experts Weigh in on Industry-Specific Tactics

October 19th, 2020

How Does the Local Algorithm Work?

September 6th, 2019

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Featured Reviews in GMB Listings Now Based on Most-Mentioned Place Topics

June 17, 2021

10 Common Local SEO Myths Debunked

March 17, 2021

The Most Popular Local Search Blogs

March 8, 2021

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Local SEO in 2021 – The Knowledge Panel Episode 12

June 10, 2021


HighLevel Spotlight Sessions: Joy Hawkins On Google Local Trends

June 3, 2021

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Google My Business Tips for Multi-Location Brands in 2021

May 12, 2021

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Joy Hawkins: On Starting A Digital Marketing Agency With 17 Employees

May 10, 2021

202 Top SEO Experts You Should Be Following

March 27, 2021

Google My Business Changes to Insights & Video Uploads

October 5, 2020

Google My Business Adds 4 New Attributes

June 24, 2020

Google Confirms Cause of Missing GMB Reviews – Will They Ever Come Back?

July 21, 2019

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Suds and Search 53 | Joy Hawkins, Owner of Sterling Sky, LocalU, and the Local Search Forum

March 11, 2021

Suds and Search 51 | Carrie Hill, Local Search Analyst and Community Manager at Sterling Sky

February 25, 2021

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Local SEO Experimentation with Carrie Hill

March 1, 2021

Local SEO Looks Ahead to 2021

January 25, 2021

The Current State of Local SEO with Joy Hawkins

August 24, 2020

Service Area Businesses: Are they at a disadvantage on Google Maps?

February 26, 2021

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Local SEO Industry News

February 23, 2021

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What Happens When Google Removes 98% of Your Reviews | A Case Study

February 23, 2021

Can a Food Truck Have a GMB Listing If They Don’t Have a Permanent Location?

December 22, 2020

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Google Assessments Displaying Providers In Native Pack

December 31, 2020

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SEO News You Can Use: DeepRank is Google’s Codename For BERT

November 09, 2020

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2020 Local SEO Blackbelt Quiz

October 13, 2020

How to Find the CID Number of a Google My Business Listing

March 12, 2020

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Episode 13: Local SEO with Joy Hawkins

September 29, 2020

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Getting the Most from Google My Business in 2020

September 17, 2020

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Joy Hawkins, Sterling Sky – Local SEO for Law Firms

July 21,2020

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17 Local SEO Experts You Need to Follow on Twitter

May 27, 2020

Local SEO: Für Google zählt der Standort, nicht die Postanschrift

May 22, 2020

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Local Marketing Week in Review

May 8, 2020

Local Marketing Week In Review

April 24, 2020

What Really Affects Local Pack Rankings?

September 9, 2019

How to Spot and Fight Google My Business Abuse

April 4, 2019

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A wishlist of improvements for Google My Business in 2020

January 3, 2020

6 ways the August core algorithm update impacted local business

September 7, 2018

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How Local SEO Can Supercharge Your Business – Joy Hawkins

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Local SEO Detective Work, With Joy Hawkins

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