Wes Michy
Publicist & Local SEO Analyst wes@sterlingsky.ca

Wes began his career working in mass media in 2004, but decided to learn more about “The Google” in 2011. Since then he’s been working in the trenches securing earned media links and publicity for his clients, deep diving into competitor research, and being an all-around outreach pro. Similarly to how Neo sees the world through the ‘The Matrix’, Wes sees the world through Ahrefs.com, which is less useful, but equally enjoyable. When offline, Wes can be found doing labor and getting blisters on his property in the rural hills outside Lake Tahoe, CA, which he shares with his wife.