Unless you have been living under a rock, you probably have noticed that video has become one of the most widely used verification methods for Google Business Profiles (GBPs) over the last year or so.
Tips for Video Verification:
Here’s the most important part about video verification; you need to plan ahead! Your video needs to be a continuous shot and should include the following:
- Your current location: To show your Google Maps location, capture outside signs, like your street’s name, nearby businesses, or the area around your business.
- Business or equipment: To show that your business is at this Google Maps location, capture your operations. This can include things like stock for sale, branded equipment, marketing materials, and tools you use to serve your customers.
- Proof of management: To show that you’re authorized to represent your business, capture your access to employee-only items or areas. This includes things like a cash register, kitchen, storage room, or non-sensitive business documents. You can also use your keys to open your facility.
Once you have planned out what you are going to show in the video navigate to your Google Business Profile (GBP) on your mobile device. Note: If you start the verification process on a computer, you can continue and complete the verification process by scanning the QR code.
Once you’re logged in on your mobile device, you need to:
- Tap ‘get verified’ and then ‘capture video.’
- Tap ‘start recording.’ Follow the steps and record your video.
- Once your recording is complete tap ‘stop recording’ and then ‘upload video.’
Video Verification for Service Area Businesses:
We get asked by business owners who work out of their homes and travel to their customers what they should be showing in their verification video.
Here are the things Google wants to see:
- Tools of the trade
- Software that you use
- Use a key to open your home the business registered at,
- Branded trucks
- Workspace in the home
The Waiting Game:
All that’s left to do at this point is wait. After you upload your video, Google will review it. Reviews can take up to five business days. If you’re verified, you get a notification.
If the video method doesn’t work, the “Get verified” button will show up and you can try a different verification option.