Upcoming Events - Sterling Sky Inc

Upcoming Conferences

Mozcon Virtual – July 12-14, 2021

mozcon

Speaker: Joy Hawkins
Get Tickets

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Upcoming Webinars

Local Marketing Institute Office Hours

Friday, April 23 1pm EST

Speaker: Joy Hawkins


Register Today – Free!

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Past Conferences

LocalU Advanced Conference – April 7, 2021 (Virtual)

Emcee: Erin Jones

Speaker: Joy Hawkins
Topic: Google Posts – Ranking, Tactics & Strategy for Local Businesses

Speaker: Colan Nielsen
Topic: Shades Of Grey: Controversial Local SEO Tactics that Drive Results

Get OnDemand Access
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ABA Tech Show – Monday, March 8, 2021 (Virtual)

ABA Tech Show

Speaker: Joy Hawkins
Topic: Google Marketing Workshop – Google (GMB, SEO, Ads) Like it or not, it’s Google’s world, we just live in it. Learn how to maximize your presence in Big G.
Attendees will learn the following during this workshop:

    • How to optimize your Google My Business profile
    • Search Engine Optimization that Doesn’t Feel Gross
    • Local Search Ads for Lawyers

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Pubcon Local – Professional Services Marketing Conference

Pubcon Local

Speaker: Joy Hawkins – Keynote
Topic: The State of Local Search – January 20, 9am Central Time

Speaker: Carrie Hill
Topic: Local Content Marketing – January 20, 1:15pm Central Time

Speaker: Erin Jones
Topic: Local, Social, and Brand Voice – January 20, 2:15 Central Time

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LocalU Advanced Virtual – November 10, 2020

LocalU

Speaker: Erin Jones
Topic: Local, Social, and Voice – The Trifecta of Local Online Success

Speaker: Carrie Hill
Topic: The Best Content for Locally Targeted Pages

Buy On Demand Access – Just $125

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Call Tracking Metrics Launchpad Summit – October 27, 2020

Call Tracking Metrics Launchpad Summit

Speaker: Joy Hawkins
Topic: Launch your 2021 Paid Media and Local SEO Strategies

 

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Pubcon Virtual – 2020 – October 14, 2020

Pubcon

Speaker: Joy Hawkins
Topic: What is New in Local in 2020

 

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Whitespark Local Search Summit

Virtual – September 15-17, 2020
Whitespark
Speaker: Joy Hawkins
Session Title: Mapping Your Way to Success – Ranking in Google’s Other Search Engine

Speaker: Carrie Hill
Session Title: Building Local Community Karma – Communication & Content Tips for Building your Online & Offline Tribe

Speaker: Jason Brown
Session Title: Why Spam-fighting Needs to be Part of Your Local SEO Strategy
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Mozcon

Virtual – July 6-8, 2020
MozCon
Speaker: Joy Hawkins
Session Title: Battling Bad Info & Safeguarding Your Search Strategy
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Digital Law Conference

Virtual – June 16, 2020 12:45 PM ET
Law Firm Summit
Speaker: Joy Hawkins
Session Title: How to Increase Your Law Firms Rankings in Google Maps
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LocalU Advanced Virtual

June 3, 2020 8am to 5pm CDT
LocalU
Speaker: Joy Hawkins
Session Title:
Mapping Your Way to Success – Ranking in Google’s Other Search Engine
Video Purchase Coming Soon!
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LocalU Advanced Google My Business Master Class

Virtual – March 25, 2020

Speaker: Joy Hawkins
Session Title: What Really Affects Local Pack Rankings (Round 2)
Buy the Videos!

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ABA Tech Show

Chicago, IL – Feb 2o, 2020
ABA Tech Show
Speaker: Joy Hawkins
Session Title: Google My Business
Tickets
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SearchLove Boston 2019 – June 10-11

Speaker: Joy Hawkins

Session Title: Ways to Get Results with Local SEO

Session Description: In this session I’ll be going through various case studies of real clients of ours and highlighting what exactly we did to improve their results and what the impact was.

GET TICKETS
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Mozcon 2019 Seattle – July 15-17

Speaker: Joy Hawkins

Session Title: Factors that Affect the Local Algorithm that Don’t Impact Organic

Session Description: Google’s local algorithm is a horse of a different color when compared with the organic algo most SEOs are familiar with. Joy will share results from a Sterling Sky study on how proximity varies greatly when comparing local and organic results, how reviews impact ranking (complete with data points from testing), how spam is running wild (and how it negatively impacts real businesses), and more.

GET TICKETS
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LocalU Advanced Denver – September 19, 2019

Speaker: Joy Hawkins

Session Title: What Actually Impacts Prominence on Google Maps?

Session Description: Google’s local algorithm is made up of 3 components: relevance, proximity, and prominence. We know a great deal about the first two but in this session Joy will dig into the mystery behind prominence and what factors Google actually considers.

GET TICKETS

Pubcon Las Vegas – October 7-10, 2019

Speaker: Joy Hawkins

Session Title: What’s New with Google My Business in 2019?

Session Description: In this session, Joy will be going through some of the recent things Google has changed in 2019 and what agencies/business owners should be doing to adapt.

Past Webinars

Google My Business: Best Practices for Multi-Location Brands in 2021

Wednesday, April 14 10am – 11am PST

Speaker: Joy Hawkins


Register Today – Free!
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5 Hours of Local SEO – March 23, 2021 1:00-5:30 EST

SEMRush invites you to their five-hour live marathon where unarguably best local SEO practitioners will present on a wide variety of topics.

Speaker: Joy Hawkins — The State of Local Search in 2021 – 1:00 PM EDT

On Demand
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Local SEO: Which Google My Business Tactics and Tools Drive Customers?

Thursday February 4, 2020 at 1:00 pm EST

Speaker: Joy Hawkins

Register Today – Free!
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Webinar + Q&A | The State of Local Search 2021

Wednesday January 13, 2021 at 12PM ET
Brightlocal
Speaker: Joy Hawkins

Watch on Demand – Free!

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Deep Dive: 2020 Local Search Ranking Factors and Your 2021 Strategy

RIOSEO Webinar

Speaker: Carrie Hill
Listen on Demand

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Lawyer Mastermind Podcast – Sept 29, 2020

Lawyer Mastermind Podcast

Local SEO for Lawyers with Casey Meraz
Speaker: Joy Hawkins

Listen Here

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Adventures in Local – BrightLocal Podcast
Adventures in Local - BrightLocal Podcast
Speaker: Jason Brown
Air Date: Week of July 20, 2020
Listen

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GatherUp Local Search AMA

Tuesday, June 23rd at 2pm ET
GatherUp Local Search AMA
Speaker: Joy Hawkins
Watch Recording

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BrightLocal Local Search Clinic – Localized Content with Carrie Hill

Thursday, June 25, 2020 at 11am ET
Brightlocal
Speaker: Carrie Hill

Watch Recording

Webinar: Local Search AMA with GatherUp

Online – April 23, 2020 2:00pm ET

Speaker: Joy Hawkins
Watch The Recording

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Webinar: Local Search Clinic with Jason Brown

Online – April 22, 2020 11:00am ET

Speaker: Jason Brown
Watch The Recording

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Webinar: Local Search Clinic with Colan Nielsen

Online – April 15, 2020 11:00am ET

Speaker: Colan Nielsen
Watch The Recording

 

Client Testimonials

Read about the experiences our clients have had with Sterling Sky.

I was referred to Sterling Sky by Marie Haynes and I have had fantastic experience! They have helped me with my Local SEO, my technical SEO, Content Strategy, and Earned Media. We have seen a huge increase in organic traffic and leads since we started working with Sterling Sky. Thanks again guys!https://www.mikestewart.ca/

Sterling Sky testimonials by Mike Stewart

-Mike Stewart Owner, Mike Stewart Personal Real Estate Corporation

In the past 10 years we've worked with many SEO companies to improve our web presence, organic positioning, and lead generation. Absolutely none of those companies were able to make an impact on our business like Sterling Sky has.

Sterling Sky specializes in value-driven SEO, which to a small business like ours means smart, strategic, long term, value-aligned SEO, and not gaming the latest twists for ephemeral gains.

Sterling Sky constantly strives to create a detailed understanding of our business industry in general and our particular space specifically - then combines that knowledge with our SOAP analysis and desired market positioning. The Sterling Sky team utilizes a wide range of strategies from internal brainstorming, website improvement, link building, earned media, and advertising. I experience this congruence personally because I have a monthly meeting to go over exactly this analysis on each of our verticals. Essentially, Sterling Sky is a detailed oriented, custom-built, local SEO company that is interested in understanding its clients' business in order to deliver long term value and relationship.

Over the past years, our business has grown constantly, culminating in more than 50% growth in 2019 alone. I attribute a significant chunk of that growth to our relationship with Sterling Sky maturing after years of carefully building blocks of success with our partnership. After being burned several times with generic, copy-paste one size fit-all SEO companies, I can confidently and very happily say that we found a home SEO company with whom we intend to have a very long partnership.

https://www.makingyousmile.nyc

Sterling Sky testimonials - Dr. Ziad Jalbout, Owner of Making You Smile Cosmetic Dental Stuido

-Dr. Ziad Jalbout Owner, Making You Smile Cosmetic Dental Studio

Joy Hawkins is one of the most knowledgeable local search practitioners in the industry. She understands how to research, identify, and solve GMB ranking issues like no one else. If you’re struggling to rank in local search, Joy is the consultant that will get you on the right track. www.whitespark.ca

Sterling Sky testimonials - Darren Shaw who's the Founder & President, Whitespark

-Darren Shaw Founder & President, Whitespark

I have to say, your help in the Denver area has paid off CONSIDERABLY! 931 website visits and 370 phone calls in the last 30 days. We had no idea GMB had that type of capacity. Unreal. www.bintheredumpthatusa.com

Sterling Sky testimonials - Luke Hancock, Marketing Manager, Local Initiatives - Bin There Dump That

-Luke Hancock Marketing Manager, Local Initiatives - Bin There Dump That

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