Client Testimonials
Read about the experiences our clients have had with Sterling Sky.
I have to say, your help in the Denver area has paid off CONSIDERABLY! 931 website visits and 370…read more →

I was referred to Sterling Sky by Marie Haynes and I have had fantastic experience! They have helped me…read more →

Joy Hawkins is one of the most knowledgeable local search practitioners in the industry. She understands how to research,…read more →

In the past 10 years we've worked with many SEO companies to improve our web presence, organic positioning, and…read more →

Our Achievements
Here are some of our achievements:
- Columnist on Search Engine Land
- Google My Business Product Experts
- Speaker at State of Search, Pubcon, & SMX
- Writer for Moz
- Faculty Member & Speaker at LocalU
- Owners of the Local Search Forum
- Moz Local Search Ranking Factors Contributors

Amazing Brands We Work With
Our Recent Posts
Google Confirms Donating to Charities for Reviews is Against Guidelines
Recently I was in a Facebook group where a user posted this question: "One of my clients is giving…
How to Change a Cover Photo on Google Business Profile
Why is my Google Business Profile cover photo not showing in the search results? It could be related to…
Why You Need A Text Button On Your Website
It’s a rare day that you don't see most people with a cell phone in their hands. The portable…
Cookie Cutter Local SEO Doesn’t Work
Some people might think that SEO is easy - you figure out what works and you wash, rinse, and…
Breaking Boundaries of Traditional Google Business Profile Categories: The Power of Semi-Unrelated Categories
Adding as many Google Business Profile (GBP) categories as possible (as long as they are relevant) will have a…
Does the URL You Link to in Google My Business Impact Ranking in the Local Pack?
This is a question I get pretty frequently in the Local SEO community: What URL should I link my…
Timeline of local SEO changes in 2022
Google Local Business Panel: Chat With Live Agent
As part of its Google Business Profile messaging platform, Google has recently introduced "chat with live agent" buttons in select…
10 New Healthcare Verticals Added To Google Local Service Ads (LSAs)
Google recently added ten new healthcare verticals to Local Service Ads in the US.
Google Opening Local Knowledge Panels Directly In Serp
Spotted by Colan Nielsen, When clicking on a business in the local pack, Google open up their business profile panel…
Google Summarizing the “% Positive” Review Attributes
Spotted by Colan Nielsen, Google summarizes the % of positive reviews that have a particular review attribute selected
“Request A Quote” Feature Earns New Placement in GBP
Spotted by Joy Hawkins, The "Request A Quote" features has a new location in GBP as a button near the…
Google Explore In Search Adds Local Results
When Google announced that Explore was rolling out, they focused on travel. But, I don't remember seeing something like this.…